Three groups to apply for Strategic Growth Council:

1. CEO / Business Owner Roundtable

2. M&A Ecosystem Roundtable

3. Strategic Alliance Partner, who provides insights to either group

Is a peer advisory group for me?
What is it?

A peer advisory council is a hand-picked group of 8 to 12 business owners and  CEOs who help each other identify and capitalize upon their opportunities, and  discover insights into their toughest challenges.  

Council members must be 1) from non-competing industries, 2) unbiased, with  no conflicts of interest, and 3) committed to confidentiality and accountability.  

Each council meets once per month for half a day, and creates deep, trusting  relationships that one member described as “the best friends I see only four  hours per month.” There truly is nothing like the relationship that quickly  develops with people who are going through exactly what you are. 

Why do I need this?

It’s Lonely At The Top.

You Face New Challenges, Opportunities, Problems, and Issues Regularly. A Table full of CEOs may have already experienced these and can weigh in for you.

Employees, clients, vendors, family, and friends will never tell you what you really need to know, even if they want to, because they often don’t understand the complexity of what you’re talking about.

Insiders have their own biases and conflicts of interest to cloud their judgment. They simply have a different perspective.

But peers, real peers – people who run a company of a similar size and scope – know exactly what you’re talking about.

They share your perspective and have “been there, done that.” Because they speak your same language, yet have their own unique experiences, they bring solutions and insights you never considered, and opportunities you never even conceived.

How does it work?

Strategic Growth Council does the legwork, considering dozens of factors during a discovery interview to decide if a CEO or business owner is even eligible for membership  and, if so, on which individual council they would best fit. 

When the optimal members are identified, the council begins meeting once  a month for half a day. All you have to do is to commit to being open, honest,  and prepared each month with non-urgent, vision-based needs ready for your  council members’ insight.

Do I Really Have Time For This?

It’s ROI – Return on Involvement.

An Hour Spent in the Meeting Typically Generates 3 to 4 hours of time saved in the office. Resources, answers, new looks, efficiency…

Is It Worth The Money?

Challenges, Opportunities, Problems and Ideas – They Can Represent Costs, Savings, New Profits…

Addressing these COPI topics – efficiently – is what these meetings are mainly about.

What Could a CEO From Another Industry Know About My Business?

Possibly Nothing!  But it is not simply about your company, your industry, your customers and competitors, your operations.

It is About Solving Problems, Opportunities Challenges and Ideas – Universally.

And You May be able to weigh in and help your peers, as well!

why strategic growth council?

We literally wrote the book on business success through peer advisory groups.

Here’s what makes us different from other peer groups: 

Full Councils:

A dedicated Strategic Growth Council team, not your moderator,  is constantly developing new members to keep your council complete.


We use only past or current CEOs/executives who had  significant P&L responsibility. They know what it is like to be an owner  and are now giving back.

Leadership Assessments:

Everyone completes an owner leadership  assessment to determine placement in the right council and improve  interaction/communication.

Multiple Level Councils:

You will be placed in a council suitable to your  size/stage, and have the ability to move as you grow and advance.

No Coaching:

Our sole focus is the country’s best peer advisory councils.  If you need individual coaching, we have great referrals for you.

Strategic Alliances:

Our partners get to know you personally and provide  quarterly expertise and knowledge to our members benefiting them in  running their business.

Marshall Weston Jr
President & CEO

“At first, I was concerned about the time commitment but soon realized that the meetings forced me to be more focused on the big picture, rather than be bogged down in day-to-day operations. Ultimately, LX was instrumental in helping me evaluate how I was doing business, spending my time, and prioritizing what was most important. I have a renewed energy and better strategic approach for the future because  of my time at LXCouncil.” 

John Block
Bank President, First National Bank

“I am personally involved in this peer-to-peer group because it gives me ideas that I otherwise might not consider and time to think proactively. It’s been invaluable to me as a CEO of the bank to have a confidential environment to participate in critical  thinking in a group setting solving common problems or issues.”

Jim Combs
President/CEO – National Advisors Trust

“As a source of objective advice, a professional sounding board, and a forum to brainstorm creative and innovative solutions to  complex business problems.” 

Frank Rebori
President, Smith & Loveless

“I gain tremendous insight and perspective from other managers/owners in similar positions of companies like myself.” 

Robin Sterneck
President – Sterneck Capital Management

“I was looking for a candid sounding board on various topics since I was now flying without a net.” 

Matt Ash

“In my first three months, my board saved me $75K. LXC peer advisory groups are a great investment for any business owner.”

Mark Boyer
President – Tippins

“A mechanism to get solid and timely feedback; someone to speak with at my level, and someone to smack me around and give  me meaningful feedback.” 

Cynthia Lynn
President, Peralynna Inn

“This provides me with a structured discipline to the stage and reach my goals. The camaraderie of my fellow board members,  although concentrated in a four-hour period, is caring, genuine, honest, and loyal. My investment has already provided me the  best business return in 20 years.”

Melanie Hennigan
Principal, Grimm + Parker

“…It’s easy to get lost in the day-to-day demands of the business, but the monthly meetings and coaching help keep my focus on the big picture. Our participation has proven to be a wise business decision.” 

Larry Jackson
Good To Go Markets

“This has become a valuable resource for many of my business decisions. It has saved me thousands of dollars in just my first  year of membership.” 

Jessica Wirgau
Executive Director- Community Foundation of the New River Valley

“One of the problems with many organizations is that they get into ‘me speak,’ but, with the Council, you get a [very] different  focus and grounding that gives you an alternative way of thinking about things.”

Sherry Jackson
Owner—Glen Cove Marina

“One of the greatest values received is having 10 people with different levels of expertise, different scopes of businesses –  completely different than mine – learning how they apply their thought processes to problems. [It] is invaluable to me.” 

Paul Thomas
President, AC Manufacturing

“The commitment in my mind is what is it worth for you to step back and think about your business, how effective are you being, and where is your company going. If you don’t do that occasionally, I don’t think you can do a good job leading or  growing your company.”

Jason Doyle
President, Alliance Energy Services

“Membership in LXCouncil has been very rewarding to me in both my personal and professional life. Working with peers has allowed me to look at my problems and opportunities in a unique way that was much different than talking with my normal peers – at work or at home. Giving and getting advice from a group of peers gave unique perspectives that helped me tremendously and allowed me to look at things in a different light. 

I also have felt more confident and assertive in my decisions since joining the council based on the advice I received in these groups from successful business owners and leaders. The LXCouncil meeting facilitator did an excellent job keeping us on task and brought something valuable and unique to each monthly meeting. I will recommend peer advisory groups and LXCouncil to  others based on my positive experience.”